Canadian rapper Drake can now add consultant and executive to his resume.
The 26-year-old Toronto native has signed with the Toronto Raptors franchise as a consultant to help re-brand the team’s image. The rapper will will help with the struggling NBA team and will serve as a global ambassador.
On Monday morning, Deputy Commissioner of the NBA, Adam Silver held a press conference to officially announce that the Raptors will host the 2016 NBA All-Star game. Drake, who was present during the press conference, took a moment to address the media about joining the team.
“I travel the world performing, and everywhere I go, I preach the gospel that is Toronto. I love this city with all my heart and I just want to let you know that I am finally excited to be part of a team that I grew up a die hard fan of. I’m excited for the new vision,” Drake explained.
And with the All-Star game heading to Toronto, Drake will have major influence over the week’s events. “I think that All-Star 2016 is a phenomenal step, something that I dreamed of as a kid. I speak for everybody in this city when I say that I can’t wait for All-Star 2016,” he shared.
The 26-year-old added, “With All-Star coming here, there’s untapped night life, restaurants, culture. There’s so much to soak in. Our goal is in 2016 to truly showcase that, not only for the players, but for everybody … I think it’s going to be a week where everyone leaves and everyone agrees that it’s an incredible event.”
The rapper, who is a Raptors season ticket holder, will also reportedly launch a new clothing line in conjunction with his new position.